Book Review: Welcome to the Hyunam-Dong Bookshop by Huang Bo-Reum – a novel about new beginnings, friendship and reading

There seems to be a never ending supply of novels set around bookshops and libraries. Many are about a lot of other stuff as well, such as relationships, social issues and even war. Welcome to the Hyunam-Dong Bookshop is set in Seoul and as such promised a different kind of read. It follows the story of Yeongju who has turned the corner on an unsatisfactory phase in her life in order to fulfil a dream – to open her own bookshop. I’m sure many readers can relate to that idea.

It is here that Yeongju slowly comes out of her shell. She has to learn not only about business side of things, but she’s going to have to talk to people. This is difficult for someone who has a lingering sense of sadness – it’s a while before the reader discovers why. To start with her bookshop is a kind of haven – she can read when there are no customers or think about new stock or write her blog.

Then there are the connections she makes through coffee. I must say I like the idea of bookshops where there’s coffee and comfy chairs to sit and enjoy it. Yeongju finds she can’t do everything and employs Minjun as barrista. He has felt like a failure after his promising university education didn’t lead to a great career. But he finds his feet in his love for good coffee, enjoying meeting up with Yoengju’s coffee roaster friend Jimi who runs Goat Beans.

Other characters appear, including Jungsuh who just sits and knits, wondering how often she needs to buy a coffee to be allowed to stay. There’s Mincheol, a boy whose mother wants him to find something to get passionate about, hopefully books, and Seungwoo, the author who arrives to give a talk on writing. They’re all characters who are dealing with life, happiness or the lack of it, and finding their way. Running through it all are references to books, and the philosophical conversations they inspire.

Yeongju was usually a pragmatic person but when she was deeply engrossed in a story, she was like a person trying to grasp at moving clouds. Minjun found the juxtaposition interesting, as if she had one eye on reality while the other gazed at some faraway dreamland. Just the other day, she’d asked him another question about life.
‘Do you think there’s any meaning to life?’
‘Huh?’
‘I don’t think there is.’ Her proclamation was met with silence. ‘That’s why people try to make sense of their own. In the end, everyone’s life is different, according to the meaning they find.’
‘…I see.’
‘But I don’t think I can find it.’
‘Find what?’
‘Meaning. Where can you find meaning? In love? Friendship, books, bookshops? It’s not easy.’

Welcome to the Hyunam-Dong Bookshop is a charming, gentle story – one that won’t keep you up at night, but will quietly amuse and give you something to think about. I enjoy the odd book about people’s workplaces, and this book delivers on that, not only the bookshop, but the coffee roasting business, as well as the rat-race of people’s previous careers. It’s a fitting book for the time, with Covid lockdowns having shown us other ways to work and possibly also to think about what’s really important in life.

For the most part this was an interesting read, but for me the plot seemed to lag a little. The indecisiveness of the characters could be somewhat frustrating. Another minor issue I had was with the dialogue – I sometimes had to work to figure out who was speaking. This may well be because in Korean there are indicators such as word endings to show gender, that we don’t have in English – and which didn’t come through in the translation. Or maybe it was just me.

On the other hand, in spite of finding the book a bit slow at times, I have been left thinking about some of the ideas it presents. I am certainly glad to have read it. Welcome to the Hyunam-Dong Bookshop is a three-star read from me.

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